Facebook friendship is fleeting and borderline meaningless. But that doesn’t mean rejection and betrayal don’t sting. Getting dumped is horrible, painful, and guaranteed to happen. Here’s how to handle a devastating digital breakup.

Factors to consider

It’s possible you’re really goddamn annoying on Facebook—lots of stupid shared “joke pictures,” confrontational political statements, mundane check-ins—in which case, who can blame anyone for unfriending you? You’re a terrible friend. Friends should be interesting. Why weren’t you more interesting? You brought this upon yourself, and now everyone is running away from you. Start being better and you’ll start making friends. That’s your best shot.