Point of View from YPulse
Young people have always controlled pop culture, but that’s not evident when watching most award shows, which tend to be presided over by the old guard. Not so of the Billboard Music Awards, which aired last night. It was basically a dream concert for Millennials, with live performances by LMFAO to Katy Perry to The Wanted to Carly Rae Jepsen.
Unlike the Grammys, which tries to appeal to a mass audience by creating (often painful) mashups of artists appealing to younger and older generations, the Billboard Awards let young fans rule the day — after all, it’s their favorite acts that rule the charts.
As with so many other music awards shows in the past year, Adele took home the most trophies last night with 12 (is anyone else wondering where she’s stashing all this hardware?!). But the show is keeping up with the ever-changing music scene, not only in how it determines winners, taking into account social media interaction and engagement, but also in terms of the categories it awards, including Top Social Artist, Top Digital Media Artist, and Top Streaming Artist and Song.
Read more: click below.the original article from ypulse, written by staff